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Tensator – former “Lawrence Metal Products”, Appoints Ben Gale as CEO


Tensator (former Lawrence Metal Products), Appoints Ben Gale as Chief Executive Officer
Former Vice President at The Logic Group and NCR to Bolster Company’s Global Technology Leadership

Tensator Group, the world leader in queue management and customer journey solutions, has announced the appointment of Ben Gale as its new chief executive officer. The leader, and former vice president of payments, loyalty and insights provider The Logic Group, brings his experience in online and mobile retailing, as well as consumer buying and payments technology, to Tensator where he plans to help the organization capitalize on its global sales growth. Gale aims to have the company place a greater emphasis on its technology-based solutions for retail, transport, finance, healthcare and the public sector.

“We are delighted to have brought on board someone of Ben Gale’s calibre”

“I am honored to have the opportunity to lead Tensator at this pivotal time in the company’s growth and in the industry,” said Ben Gale, CEO of Tensator. “With the increasing importance of smart devices, interactive digital signage, location based services, beacon technology and amazing kiosk based offerings; we are at the threshold of re-inventing queue management and redefining the customer journey space. I look forward to working with Tensator’s world class team as we continue to deliver the world’s most advanced technology queue management solutions.”

Previous to his role at The Logic Group, Ben was the Western European regional vice president of NCR Corporation, a global technology company that does business in 180+ countries. Here he defined sales and growth strategy and has built up a wealth of knowledge about the needs of customers within retail, financial, travel, food service and public organizations.

Ben spent over a decade at Xerox, the global business services, technology and document management specialist. During his time at the company, Ben progressed to the role of general sales and marketing manager for the Middle East and Africa.

“We are delighted to have brought on board someone of Ben Gale’s calibre,” said Karsten Langer, Tensator Chairman and Partner at The Riverside Company. “He brings a track record of success, and leadership skills that will help Tensator in its growth strategy as the company continues to advance its cutting-edge technology-based queue management offerings. Tensator customers, partners and employees will benefit from his years of sales and marketing leadership along with his tech-focused experience.”

In his new role at Tensator Group, Ben will take charge of the company’s eight global offices, overseeing 237 staff across the, USA, UK, Dubai, Portugal, Spain, Poland, Germany and France.

Tensator Group’s customers include HSBC, ASDA, Walt Disney World, Heathrow Airport, TJX Companies, Bed Bath & Beyond, Westfield and JC Penney.

About The Riverside Company

The Riverside Company is a global private equity firm focused on acquiring growing businesses valued at up to $250 million (€200 million in Europe). Since its founding in 1988, Riverside has invested in more than 380 transactions. The firm’s international portfolio includes more than 75 companies.

About Tensator

Tensator is a recognized leader in the management of the customer journey. The company offers a large range of digital media platforms, electronic and virtual queue management, display and signage products, crowd and access control solutions, Tensator Stanchions, in-queue merchandising, self-service systems, and the Tensabarrier®, one of the most respected barriers in the world. Tensator empowers blue chip retailers, international airport terminals, transport providers, financial institutions, major exhibition, leisure and entertainment venues, construction sites, restaurants and hotels to speed customer flow through the queue, improving operational efficiency and customer satisfaction. Tensator helps eliminate lost revenues through walk-aways and drives high value impulse sales with its range of queue management solutions.